A products
Your few big products. Check stock cover so they do not run out, and check the margin: a big seller with a thin margin earns less than its rank suggests.
Paste your products with revenue, and cost if you have it. The calculator ranks them, shows which products are A, B and C, and how the classes change when you rank by profit instead of revenue.
Your classes
Class A holds 3 of 10 products (30%) and 80% of your revenue.
| Class | Products | Share of products | Share of revenue |
|---|---|---|---|
| A | 3 | 30% | 80% |
| B | 3 | 30% | 15% |
| C | 4 | 40% | 5% |
Illustrative data
| Rank | Product | Revenue | Share | Cumulative | Class |
|---|---|---|---|---|---|
| 1 | P1 | 40,000 | 40.0% | 40.0% | A |
| 2 | P2 | 25,000 | 25.0% | 65.0% | A |
| 3 | P3 | 15,000 | 15.0% | 80.0% | A |
| 4 | P4 | 6,000 | 6.0% | 86.0% | B |
| 5 | P5 | 5,000 | 5.0% | 91.0% | B |
| 6 | P6 | 4,000 | 4.0% | 95.0% | B |
| 7 | P7 | 2,000 | 2.0% | 97.0% | C |
| 8 | P8 | 1,500 | 1.5% | 98.5% | C |
| 9 | P9 | 1,000 | 1.0% | 99.5% | C |
| 10 | P10 | 500 | 0.5% | 100.0% | C |
How it works
Sort your products from the highest value to the lowest. Work out each product's share of the total and add the shares up as you go down the list. Products up to 80% of the running total are A, up to 95% are B, and the rest are C.
The 80/95 split follows the Pareto principle and is a convention. Change the limits in the calculator if your range calls for different ones.
| Rank | Product | Revenue | Cumulative | Class |
|---|---|---|---|---|
| 1 | P1 | €40,000.00 | 40.0% | A |
| 2 | P2 | €25,000.00 | 65.0% | A |
| 3 | P3 | €15,000.00 | 80.0% | A |
| 4 | P4 | €6,000.00 | 86.0% | B |
| 5 | P5 | €5,000.00 | 91.0% | B |
| 6 | P6 | €4,000.00 | 95.0% | B |
| 7 | P7 | €2,000.00 | 97.0% | C |
| 8 | P8 | €1,500.00 | 98.5% | C |
| 9 | P9 | €1,000.00 | 99.5% | C |
| 10 | P10 | €500.00 | 100.0% | C |
A is 3 of 10 products (30%) and 80% of revenue. B is 3 products and 15%. C is 4 products (40%) and 5%.
Illustrative data
Revenue or profit
Revenue shows what sells; profit shows what earns. The same ten products, with margins of 10%, 20%, 40%, 50%, 40%, 30%, 40%, 30%, 20%, 10%, make a profit of €4,000.00, €5,000.00, €6,000.00, €3,000.00, €2,000.00, €1,200.00, €800.00, €450.00, €200.00, €50.00: €22,700.00 in total.
| Rank by profit | Product | Profit | Cumulative | Class | By revenue |
|---|---|---|---|---|---|
| 1 | P3 | €6,000.00 | 26.4% | A | A |
| 2 | P2 | €5,000.00 | 48.5% | A | A |
| 3 | P1 | €4,000.00 | 66.1% | A | A |
| 4 | P4 | €3,000.00 | 79.3% | A | B |
| 5 | P5 | €2,000.00 | 88.1% | B | B |
| 6 | P6 | €1,200.00 | 93.4% | B | B |
| 7 | P7 | €800.00 | 96.9% | C | C |
| 8 | P8 | €450.00 | 98.9% | C | C |
| 9 | P9 | €200.00 | 99.8% | C | C |
| 10 | P10 | €50.00 | 100.0% | C | C |
P1 is the biggest product by revenue but earns the thinnest margin of the A group, and P4 is B by revenue but A by profit.
Illustrative data
Next steps
Your few big products. Check stock cover so they do not run out, and check the margin: a big seller with a thin margin earns less than its rank suggests.
The middle. Watch them: a B product can grow into A, and ranking by profit shows which ones already earn like one.
The long tail. Ask why each one sits there: little demand, too much stock, a weak margin, or ad spend that does not come back.
ABC groups products by how much they carry. XYZ groups them by how steady their demand is: X sells evenly, Y varies with trends or seasons, and Z is hard to predict. Combined, AX products are big and predictable, and CZ products are small and erratic. This calculator does the ABC part.
ABC ranks products by a single number. Product Segmentation segments them by volume and return, six segments from Stars to Ghosts.
See Product Segmentation